AI Sommelier · Demo videos
Watch our AI Sommelier in action
See real examples of customers talking to an AI sommelier instead of scrolling through endless bottles. These short demo videos show how conversational wine recommendations increase conversion, average basket value and customer satisfaction for wine and spirits retailers.
Watch real AI Sommelier sessions
In these demos, customers describe their meal and budget in natural language, and the AI sommelier finds matching bottles from the live store inventory. No filters, no guessing – just guided, sommelier-style recommendations.
Live AI pairing demo
A shopper asks for wine suggestions by simply describing their food and budget. The AI sommelier responds in natural language, narrows the range to a few perfect bottles, and explains why each wine is a good fit.
Majestic Wine vs AI Sommelier
Majestic Wine is one of the UK’s most established wine retailers. On a traditional site, finding a wine for grilled salmon under £25 means juggling filters and comparing dozens of similar bottles. In this demo, the AI sommelier replaces filters with a simple question: “What are you eating and what’s your budget?”
The AI scans the catalogue, selects a short list of ideal bottles, and explains the pairing in plain language – delivering the kind of personalised advice customers normally only get in-store.
Virgin Wines vs AI Sommelier
Virgin Wines has a strong online range – but like most e-commerce sites, customers face long product lists and many similar options. In this demo, a shopper asks for a wine to go with a chicken kebab under £20. Instead of scrolling, they get one or two clear recommendations, with a short explanation of price, style and why it fits.
The result is less decision fatigue, more confidence and more completed checkouts – without needing extra human staff.
Want to see these results on your own store?
These demos use real wine and spirits catalogues. We plug the AI sommelier into your inventory, so customers can talk to an expert assistant that only recommends in-stock products.
- Connect your store – Shopify, WooCommerce or custom stack.
- Let customers chat with an AI sommelier instead of using filters.
- Measure uplift in conversion rate, basket value and engagement.