Before you look at Custom pricing, three things worth knowing
No upfront build cost We build and configure your Custom AI Sommelier at no upfront cost. You pay nothing until it is approved and live.
No installation fee We handle the integration with your existing platform, product data, and customer journey.
Cancel anytime If Pinpointed is not delivering value, you can leave. No long-term contract and no complicated exit process.
Pinpointed Custom for wine and spirits retailers

A guided sales experience built around your store

Pinpointed Custom turns your inventory, store knowledge, and retail expertise into an AI Sommelier that helps every online customer choose with confidence.

27%
average order value uplift, customers who say $44 spend $56
Based on 687 real customer conversations
42%
of visitors who open the chat go on to click a product
Based on 687 real customer conversations
9 PM
peak usage, when stores are often closed and staff are offline
Based on 687 real customer conversations
Pinpointed Custom

Three ways to bring your expertise online

Every Custom deployment is configured around your store, live inventory, customer questions, and commercial goals.

Custom Text

Managed AI Sommelier for a single store

$299 /mo

  • Unlimited customer conversations
  • Recommendations from your live inventory
  • Food pairing, gifting, budget, taste, and occasion guidance
  • Answers questions about delivery, opening hours, returns, and orders
  • Multilingual customer conversations
  • Conversation, click, demand, and revenue analytics
  • Managed setup and ongoing support
Discuss Custom Text

Multi-location Custom

Retail groups, multiple markets, and tailored customer journeys

Custom based on scope and locations

  • Text, voice, or a combination of both
  • Multiple stores, websites, or markets
  • Different inventories, languages, and store knowledge by location
  • Custom integrations with ecommerce, CRM, inventory, and customer systems
  • Custom workflows for appointments, sourcing, memberships, and support
  • Cross-location analytics and reporting
  • Dedicated onboarding and ongoing account support
Discuss your requirements
Using Shopify or WooCommerce and prefer a self-service installation? Start with the Shopify app or WooCommerce plugin.
How Custom works

We build it around your store

No internal development project and no complicated implementation. We handle the technical work and guide the project from the first conversation to launch.

Step 01

We understand your business

We talk through your platform, products, customers, brand, and the questions you want Pinpointed to handle.

Step 02

We build and connect it

We configure your AI Sommelier, connect your live inventory, add your store knowledge, and tailor the experience to your customer journey.

Step 03

We launch, measure, and improve

Pinpointed begins guiding customers while you track conversations, recommendation clicks, demand patterns, and attributed revenue.

Shopify, WooCommerce, Magento, headless commerce, or a custom platform. If you sell online, we can discuss how to connect it.
What is included

Bring your store knowledge into every customer conversation

Customers can ask the same questions online that they would ask a knowledgeable member of staff in your store.

🍷

Guided recommendations

  • Food and meal pairing
  • Budget-based recommendations
  • Style and flavour preferences
  • Personalised gift suggestions
  • Occasion and event recommendations
  • Recommendations from products you actually stock
🏪

Store knowledge

  • Delivery times and options
  • Opening hours and locations
  • Returns and refund policies
  • Discounts and promotions
  • Click and collect information
  • Order status enquiries
📊

Commercial insight

  • Attributed revenue and order value reporting
  • Recommendation click-through rates
  • Missing product and unmet demand signals
  • Peak customer activity patterns
  • Customer conversation history
  • Trending questions, products, and categories
Pinpointed Custom

Build the online guidance your customers are missing

Tell us about your store, platform, and customer journey. We will show you how Pinpointed could turn your retail expertise into a guided shopping experience.

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