AI Sommelier for wine, spirits and beer

AI Sommelier for Wine, Spirits & Beer

Turning browsers into buyers with our AI Sommelier

Built by retailers, for retailers. 20 years of sales experience distilled into one powerful assistant.

Powered directly by your live inventory

Elevates every visitor into a confident buyer: speaks 16 languages.

Pinpointed provides the judgment of a seasoned expert.

🍷

Wine Pairing

“I’m making salmon with roasted veg, what wine?”

→ Perfect match + premium alternative.

🔍

Product Search

“Show me a nice gin €30.”

→ Searches inventory for in-stock gin.

💬

Store Questions

“Delivery options? Do you have gift boxes?”

→ Answers instantly from your store info.

Watch our AI Sommelier Wor

Watch it Work

Pinpointed Turns Browsers into Buyers

Your most knowledgeable salesperson, available around the clock

Handling wine pairing, product recommendations and every store query effortlessly.

Powered by your live inventory, never recommends an item that isn’t in stock

Integrates with all e-commerce systems. Eg (Shopify, WooCommerce, Netsuite, Magento).

Data analysis that provides Insights you can act on, not just observe

Every session is tracked in detail, including engagement, budgets, clicked price points and additional revenue generated.

Pinpointed Analytics Report

What the data is showing

Pinpointed is proving that customers don’t just interact with it — they buy because of it. In early data, over 70% of conversations showed real purchase intent. And critically, when customers shared a budget, they still clicked on products over 30% more expensive than what they initially said they were willing to spend. That’s expert-level guided upselling, without discounts or pressure.

24.5%
click-through rate on AI recommendations
far above typical 5–10% search / filter behaviour
63.6%
of sessions received personalised suggestions
strong engagement, not passive browsing
0
bad recommendations
every product shown was actually in stock


This isn’t a chatbot. It behaves like your best salesperson — online, 24/7 — guiding confident buying decisions. Pinpointed doesn’t add friction. It adds certainty. And certainty is what makes people buy, not browse.

Trusted by leading wine & spirits retailers

Your best salesperson, without limits.

See how AI turns every click into a confident purchase.


See higher cart values • Live on your site in 7 days • Works with any e-commerce store.

No setup fees · No coding required · Cancel anytime

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